Tag Archives: link building

Links From Articles

Links building is a primary job for developing link popularity. Link popularity is one of the vital measures taken in consideration by the search engines to rank your web pages. The number and the quality of links on your website would also play an important role for raising your page ranking. You can use various strategies such as article writing, software and tools to raise your link popularity.

But before you use any of these strategies for link building, it is a must for you to know your existing status. So you should, first of all, find out the link popularity of your website. And it is really a simple process. You can go to any search engine and type “Links: domain name of the website”. Complete information regarding the links of the website will be presented to you by the search engines.

Now you can work to build up your links’ popularity. A number of people are making persistent efforts for building links from various resources. Articles are a good source of displaying the quality of information on your website. Indeed links from articles are greatly helpful in finding a better place in the search engine ranking.

Articles are actually the real attention grabbers on the web. They provide knowledge and information to the users and thus the users keep seeking for these articles regularly.

Unless you have a really good content on your website, you are not going to get the desired links. The basic rule for getting links from articles is to write them on a particular theme. Your articles must be focused and give relevant information to a subject related to your website. Keywords also play a significant role in generating links for you.

You can generate inbound or one way links as well as reciprocal links via these articles. Always make a thorough research of the most used keywords on the internet. The keywords suggest you a topic that people usually seek for information, on the internet. The articles you write must be rich in the keywords. You have to produce the relevant information keeping the good keyword density in your articles. For, this will make your article search engine friendly.

Every one is not skillful to develop such articles. Get some professional writers to do it for you. You can have your own team of writers or can get the articles written by freelance writers as well. Articles written by professional writers will help you in getting the targeted links. You can also keep these articles in a separate section in your website.

One more way to get links from articles is to get them published on the other sites, i.e., other than your site. Internet is full of flourishing websites that offer to publish your articles for free. These sites are a good platform to get noticed in the cyber world. The ezines, ebooks and online news sources are there to help you popularize your website as well.

You can also find some forums to publish your articles for free. Generally the forums do not allow you to put a link at the end of your articles. But the regular members can post their links under their articles. And this turns out to be really profitable for link building.

The primary advantage of getting your articles published is that the internet traffic you get from the article links is targeted. The articles of a particular theme will be only read by the people having interest in that particular subject. This surely, is going to improve your search engine ratings.

Link Building Strategy

Website promotion is essential to promote your e-business. Building a website is not enough for carrying on a successful online business. You have to adopt right link building strategy to promote your website in a search engine friendly manner. Search engines consider link popularity as an important factor to determine the ranks of the websites.

A website with quality links is likely to rank among the top ten results of the search engines. The link popularity for every search engine is different from the other. You can find out the link popularity by typing “Link: domain name of the website” in any of the search engine. The compete details of the sites linking to your website will be in front of you.

You can devise an effective link building strategy to raise the link popularity of your website. You can incorporate three types of links for this purpose— internal, external and reciprocal links.

The best possible way to have a good linking plan for your website is to develop a site map. A site map is the plan of the whole website that contains entire links on a website. The links are specified according to the specific details of a topic. They are generally given in a hierarchical manner. The links must be text links containing the keywords related to your website. This makes the search of the search engine for links quite easy.

You can have a quality internal links and can get the pages of your website linked internally. The website is rated as a good quality website, if it has rightly placed internal links. The link building strategy also stresses up on the outgoing links. They make your website user-friendly.

Connecting to the right websites makes your website to access good content. If the content of the sites related to your site is not good or useless, the search engines will not consider such links as useful. The message is clear that you have to stress on the quality of the links rather than the quantity.

The inbound links are the most important for link building strategy. You can get other websites to link to your website by developing good content. According to the experts, content of a website is the primary decisive factor in link building. Others will be interested to link to your website, if and only if, you have a good content on it.

The expert link building strategy is also to build reciprocal links with your competitors. This is beneficial to both the parties of linking. Both of them will provide targeted traffic to each other. This link building strategy is the ultimate mantra for getting quality links and gain good link popularity as the information on both the links will be related to each other.

The accurate link building strategy pushes ahead your target of link popularity, resulting in high search engine ranks.

7 Secrets To Top Search Engine Rankings For SEO Dummies

There’s hope for the ‘little guys’ in the  search engine ranking game, even if they  can’t tell the difference between the title  and keyword meta tag!  You can achieve high rankings for important  keywords simply by applying certain rules  that stand the test of time and even technology…and the number one rule is really to…

…Help the search engines provide relevant search results!

How do you do this? I’ll reveal the  ‘secrets’ soon.

While I’m far from being an SEO (Search Engine Optimization) expert and am just sharing experiences here, I’ve achieved some phenomenal results by following these basic rules and without resorting to ‘tricks’. Importantly, these are rankings that last.

I’m not suggesting you shouldn’t learn about SEO or use genuine software that helps, in fact you should.

To learn about SEO, some sites you can check out:

http://www.selfpromotion.com : shows you how to construct your webpages and submit them to hundreds of search engines and directories absolutely FREE.

http://www.searchenginewatch.com :  everything you need to know related to search engines.

Recall the number one rule? It’s to help the search engines provide relevant search results.

Now I honestly believe there are only two MAIN things which support this rule and in the process, reward your website with the high rankings you desire.

These two things are Keyword Rich Content and Targeted Back Links which we’ll talk about later…

Here then are 7 powerful secrets you can use to model your website after to explode your high search engine rankings!

Step 1: Determine Highly Searched Keywords

Determine highly searched and targeted keywords/keyword phrases related to your site and put them into a list. Here’re the tools to use:

https://adwords.google.com/select/KeywordToolExternal

http://freekeywords.wordtracker.com/

Step 2: Register Keyword Rich Domain Names

While there’ve been contrasting arguments about whether having keywords in your domain helps, I strongly feel it does. The same goes for dashes between words in the domain.

Use this to source for domain name ideas:

http://www.theserving.com

Step 3: Use Your Targeted Keywords In Your Copy

Use the list of keywords in step 1 within your website copy, especially in the title, headline and first paragraph. The important thing is to make them flow smoothly within the context of the copy so prospects will not find it weird.

Step 4: Insert Keyword Rich Relevant Content

Next, build up your site’s content with relevant topics containing your keywords. Don’t worry, here are some ways to get instant content:

– Posting suitable articles that contain your keywords. These can either be your own or from article directories like
http://www.ezinearticle.com
http://www.goarticles.com or
http://webpronews.com

– Posting newsletter issues in an archive online if you write any

– Do reviews and commentaries on related products and services in your market as content

Step 5: Aggressively Acquire Targeted Back Links

This is the second most important (some say it’s the first) factor to note after targeted and relevant content.

Get as many good quality incoming links from other sites as you can, believe me, this will really make a huge difference to your rankings. These links should come from sites in your market and preferably those with high PageRanks of 5 and above.

An excellent resource to check PageRank can also be found at http://rankwhere.com.

Alternatively, you can download Alexa toolbar from http://www.alexa.com as it also shows Alexa traffic ranking for any site. This is very useful for seeking high traffic link partners.

Step 6: Hand Submit Your Site To The Top Directories and Search Engines

There’s no point in using those ‘submit to millions’ services as only a few search engines really matter.

Using those services may actually cause your site to be penalized by these major engines.

In fact if you’ve done enough important reciprocal linkings, you don’t even need to submit your sites as spiders which crawl your link partner sites (already indexed) will pick up your link easily.

However, if you must submit, do it by hand  at these directories and search engines here:

Ask Jeeves: http://www.ineedhits.com/paid-inclusion/ask-jeeves-search-engine.aspx
Open Directory: http://www.dmoz.org/add.html
Google: http://www.google.com/addurl/?continue=/addurl
All The Web:
http://www.alltheweb.com/help/webmaster/submit_site

Step 7: Tune Your Site For Maximum Optimization

The final step would be to constantly monitor and analyze your website traffic against rankings. This is so you can review and tweak for further improvement in your rankings.

I hope this article will prove highly useful to you. Do not be scare away by SEO, it’s simple once you follow the above
system. While these steps are not everything you can do, it’ll be enough to get your site ranked very well for the targeted keywords you chose.

Again, remember the number one rule of  giving relevant content and establishing good back links. Help the search engines provide relevant results for their customers and your rankings will automatically skyrocket to the top!

The 3 Essential Components of a Search Engine Optimization Campaign

Everyday, the Search Engines average 300 MILLION searches. In a recent Forrester Research report 81% of consumers on the Internet find products and services by using the Search Engines. Search Engine Optimization allows you to achieve top search engine placement and a tap into a new source of qualified visitors who are actively searching for products and services on the Internet.

Unfortunately, only 7% of all websites are visible by the search engines according to a recent StatMarket.com study. The reason for this phenomenon is because most web sites are not properly optimized and promoted to achieve high
search engine rankings.

The Top 3 Components Of Optimizing Your Web Site for Top Search Engine Rankings:

To achieve the best overall, long-term search engine positioning, three components must be present on your web site:

1. Content component (Your web page text.)
2. Link component (How you link your pages together.)
3. Link Popularity component (The in-bound links to your site.)

1) The Content Component

The most important part of the content component (of a search engine algorithm) is keyword selection and where you place keywords on your web pages. In order for your target audience to find your site on the search engines, your web
pages must contain keyword phrases that match the phrases your target audience is typing into search queries. Finding these keywords that your target audience uses to find your product is accomplished by conducting keyword research.

2) The Link Component – Internal Linking

The strategy of placing keyword-rich text on your web pages is useless if the search engine spiders have no way of finding that text. The way your web pages are linked to each other has huge impact on your site’s search engine positioning. Be sure to link your pages together with your keywords within your links.

3) The Link Popularity Component – Acquiring In-Bound Links

The “Link Popularity” or Google “Page Rank” (PR) component of a search engine algorithm analyzes how many web sites link to your website.

95% of the battle of getting high rankings at the search engine is acquiring quality and relevant links pointing to your web site. Ever since Google entered the search engine market, all the major Search Engines have started using links
as the primary way they rank web sites. This is known as your web site’s “Link Popularity” or in Google’s case it’s called “PageRank” or “PR.”

For example, the heart of Google’s algorithm is PageRank, a system for ranking web pages developed by Google founders Larry Page and Sergey Brin at Stanford University. Here is what Google says about their “PageRank” web site ranking algorithm at their web site http://www.google.com/corporate/tech.html

“PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves “important” weigh more heavily and help to make other pages “important.”

As Google explains, Links and PageRank are critical to ranking high in the search engines. In fact, inbound links and the text within those inbound links account for 95% of effective search engine optimization.

Relevant Links:
But, attaining optimal link popularity is not as easy as simply obtaining as many links as possible to your website. The quality and relevancy of the sites linking to your site holds more “weight” than the quantity of sites linking to
your site. Since Yahoo is the most frequently visited site on the web, a link from Yahoo to your website carries far more “weight” than a link from a smaller, less visited site.

Here’s what Google Developer Matt Cutts has to say about links…

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
“Thematic incoming links from authority sites
carry more weight than on-page optimization.”
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

The Top 4 Strategies for Acquiring Links to Your Web Site:

Below are the four critical steps for achieving high rankings by acquiring text links to your web site…

1) Get a higher Google PageRank score than your competition For any given keyword, there is a minimum PageRank required to rank at Google. In order to see what this minimum PageRank number is, search Google for your keyword and look at the PageRank of your competition’s web sites that are ranked in the top 10 of the Search Engine Results Page (SERP). An easy way to view the PageRank scores of your competition is to use Google Toolbar http://toolbar.google.com or the SEOChat PageRank Search tool.  http://www.seochat.com/seo-tools/pagerank-search/

2) Get more relevant links than your competition All links are not created equal. The best links are “relevant” links from web pages related to your keyword.

3) Get more links on more different web sites than your competition Getting links on a variety of different web sites on different networks is crucial for high rankings.

4) Use the keywords you want to high rankings in the search engines as the anchor text of your in-bound links. “Anchor text” is the visible text within a hyperlink. Text links and anchor text are the two most important criteria for how Google and other top Search Engines rank web sites.

Here is an example of a link containing the keyword phrase “ERP Software” within the anchor text…

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
F*R*E*E [ERP Software] white paper shows how
to increase profitability and reduce inventory.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Relevant Links and PageRank are critical to achieving high search engine rankings. Want proof? Do a search at Google for the highly competitive keyword “computers” and you’ll find Apple and Dell computers rank numbers 1 and 2 in the
Search Engine Results Page (SERP). Now, click through to the Apple and Dell web pages and look for the word “computers” in their web page text. What did you find? Neither www.apple.com or www.dell.com have the word “computers” in their text, yet they’re ranking #1 and #2 at Google.

Relevant Links and PageRank Win!

The sites with the most relevant links and highest Google PageRank win every time and rank the highest at the top search engines. There are many methods you can use to acquire text links including buying links from a broker, Internet directories, reciprocal linking, Internet publicity, and others.

How To Do A Link Campaign

There are abounding affidavit for agreeable in a hot-link campaign. In Google, links are one of the a lot of important factors in charge-less a sites rank in the seek engine after-effects page (SERPs).

Since this is such a acute agency in Google’s algorithm (as able-bodied as the added seek engines), a hot-link attack should be allotment of your seek engine business efforts.

First, let’s ascertain the altered types of links that a website can have:

Reciprocal hot-link – this is area two sites barter links to anniversary other’s sites.

One-way (In-Bound) hot link – area one website links to addition website after accepting a hot-link back.

Reciprocal bond is a actual time arresting assignment if done correctly. During this process, a webmaster will abrade the Internet searching for accordant sites that he or she can barter links with.

Once they accept acquired a account of acceptable sites, a alone email is beatific to the corresponding webmasters and a appeal for an barter takes place. A archetypal letter would apprehend as follows:

Dear Webmaster:

While researching superior sites to appeal hot-link exchanges from, I begin your site. I would like to activity an barter of links from my website to yours. Below is our site’s information:

Title: Google Seek Engine Optimization

URL: http://www.canigetinfo.com

Description: Get the Google seek engine enhancement adviser that shows you in absolute detail how to get your website top rankings in Google for your keywords.

If you are interested, amuse acknowledgement with your site’s advice and area our hot-link was placed.

If you’re not interested, your abridgement of acknowledgement will announce your adapted action.

Thank you for your time,

Your name

your email

WWW

If and if you accept some responses, you should add their sites as anon as you can, and forward them an email cogent them that their hot-link has been added, and cover the URL area they can see their site.

You will accept to commonly analysis your ally to accomplish abiding they are still bond to your website in adjustment to abide the partnership. A lot of webmasters are honest and will accumulate you linked, but there are a few rotten apples out there.

In-Bound (One-way) Links are the best blazon of links if you can get them. It’s not all that difficult to do so, but as in annihilation account while, there will be an bulk of accomplishment involved.

The easiest way to get In apprenticed links to your website is to do agenda submissions. There are abounding abundant charge-less directories to abide to, and it’s account the time and accomplishment to get listed in as abounding as you possibly can.

There are as well fee-based directories which you abide to, and as your account allows, you should try to get listed in all directories that are accordant to your site’s topic.

The next way to get one-way links to your website is to do a columnist release. With sites such as prwire.com, you can abide a columnist absolution to them for free, and that will not alone get your website exposure, but it will as well get you some in-bound links.

If you accept the adeptness to compose on-line writing or columns, there are abounding sites that can get your website acknowledgement by you acceptance them to re-print your content. While some may altercate that this action may amerce you in the seek engines for alike content, as continued as you accept acquaint your commodity to your website first, you shouldn’t get hit by a alike agreeable penalty.

Depending on how abounding sites you acquiesce for your advice to be appear will as well actualize in-bound links to your site. So the catechism you accept to accede is ascendancy of your agreeable against web exposure.

If you accept an on-line business, you should consistently cover your site’s URL in your email signature. Abounding humans use either Hotmail, Yahoo or Gmail which are all web-based systems, so they apprehend the urls independent in the email and appropriately add to your back-link totals.

One section of consideration: If you abide your website advice to be affiliated from, accomplish abiding your ballast argument (the click-able part) is one of the keywords you are aggravating to get your website ranked for. What you are cogent the seek engines is that the destination of the URL is about whatever the argument hot-link was. So, if your argument hot-link says “eggs”, the seek engine would apprehend that page to be about eggs.

How To Get Visitors To Your Website

Can you really attract thousands of unique visitors to your site from scratch? It must be remembered that this is not a fraudulent maneuver since it is really feasible to do this. Secondly never underrate this estimation, as these are extremely focused visitors who are highly likely to turn into customers. The way I look at it is that these targeted visitors should be directed to some place.

Ideally this should be your internet site and in case you do not yet own one, it is time to get one put up. With that being said, here are your 2 secret tricks to help you achieve this.

Search for keywords, which you can rule over

Even if you do not believe in doing a few hours of research a day please hear me out when I say this. Whatever passes you must research for keywords and this is the uppermost importantance. The other way of looking at it is to visit forums and research for keywords. Truthfully, for anyone from a beginner level to intermediate (if you have less than 2,500 unique traffic hits to your web site per month) you should go in this direction. We are talking about spending about 5 hours a week doing thorough research on keywords and long tail keywords which are unique and specific to you.

You might want to beg to differ that you can employ someone to do this for you but you know your markets best. Simply spend some time thinking the words your prospective customers would use when they search online for answers to their problems and finding 100 keywords like this is really no issue.

Massive Action In Your Traffic Strategy (Writing).

Writing is still regarded to be one of the proven and most successful schemes online, to generate and sustain huge amounts of traffic. Tell me, what writer is not a speaker somehow? Very few I can safely presume and speakers get paid a lot to speak sometimes as much as 1,000 an hour.

In case you are in a dilemma whether it would be possible for you to write a small paragraph of content, read this. You can do it because you are already writing everyday just that you write it verbally. You are communicating verbally all the time, to your friends; fellow workers loved ones and even to your pet.

Secrets of becoming a writer

Start off by writing whatever you were talking about and before you know it, you could be writing a number of traffic generating communications like press releases, articles and web text for your site for doing Search Engine Optimization. Within a short span of time you would be surprised that there is actually more than 4500 traffic hits to your website.

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Profit By Following Internet Marketing Trends

Similar to physical advertising, trends exist in the internet marketing domain too, which when capitalized can earn you revenues worth hundreds of dollars and widen your customer base. Time is of essence when it comes to trends ” be it actual world or online, so you need to get on board immediately or you will be lagging behind. Currently, social networking sites like Facebook, MySpace and Friendster are among the major marketing trends.

These networks are all fairly similar; users sign up for a free profile and can post information about themselves, their likes, what they do for a living, etc. Users can also upload pictures and videos on most of these. After having created their profile it is possible for them to add friends just by looking them up.

Helping you get in touch with friends, family and at times absolute strangers is the main intention of these networking sites. If truth be told, the absolute stranger part excites us. Creating a profile for your business and adding people as your friends, allows you to propagate it to millions. Few of these sites also provide the feature of creating special profiles for bands, authors and filmmakers. MySpace is an example of one such site.

Because of this, people can locate your profile and add you as their friend more easily. Alls good when people add you however, when you invite others to be friends see to it that you appear genuine. These sites contain numerous phony spam profiles, people sending out bulk requests have been traced down.

Be sure the people you invite want to see what you have to offer. The use of keywords is an internet marketing trend as well. The latest craze these days is Search engine optimization, or SEO. It involves using keywords, or words that describe your site and your products/services, a certain number of times on your website and in your sites titles and metadata. Use of these keywords repeatedly will make your site a lot more interesting to search engines such as Google and Yahoo. The theory here is that if your site is listed on the first page of search results, youll get more views and more business than if your page was listed on the third or fourth page.

Of course, this isnt always true. If your page doesnt include what the user is looking for, they arent going to buy anything from you. Yet, the part of the theory that ensures more visitors to your site is laudable. Learning a bit about SEO is good enough for you to be able optimize your website; however there are loads of companies available at arms length that will do this for you. Be careful here: you dont want someone writing text for your page that is nothing but keywords.

If your page looks unusual, individual readers will skip it and move on to one that looks normal. Taking advantage of both social networks and SEO practices can result in your website getting many more hits. As already mentioned, the conversion of hits to dollars doesn’t always happen; nevertheless it is imperative to get visitors to your website. Go along these internet marketing techniques; this is a definite path to cause an ever-growing number of hits, usually yielding additional revenues.

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