Tag Archives: affiliate marketing

Marketing Revolution with Blogs and RSS

Do you know that there is a marketing revolution happening online this very moment?

Before that, let’s go back in time and take a look at the major revolution or ‘waves’ that has occurred when the Internet became a business or marketplace.

First there was the Search Engine revolution, with Alta Vista, Yahoo and now Google coming onto the scene and with webmasters busy tweaking their pages for high ranking on these search engines which means more traffic.

Then there was the email marketing revolution, when people discovered the use of email as a means for follow up selling and is still being widely used today.

Finally, there was the affiliate marketing wave, popularized perhaps by Amazon, and with most businesses following using this model to distribute and sell their products.

And today, we have blogs and rss feeds being used as a new form of marketing for businesses. Blogs appeared few years back, and in a way was similar to a forum, except that with blogs, you call the shots and can write and talk about anything under the Sun.

When it first appeared, blogs were thought of nothing more than just a tool for people to express their rants, feelings, emotions and so forth. However, soon savvy marketers recognized the use of blogs as another channel of marketing – be it branding, selling, promotion etc.

Today, blogs have taken on a whole new meaning and become sophisticated in look and content to the extent that it has become a powerful way to market products and services. There are so many ways you can earn money with blogs, which is discussed in my multimedia e-book.

RSS Feeds are basically a way of distributing/circulating/syndicating your contents, which can come from your blogs, your newsletters, and so forth. In my multimedia e-book, “Marketing Rampage with Blogs and RSS” I show you in video how easy it is to create a feed in under 10 minutes!

Think of a giant sea octopus. Imagine its long tentacles with suction pods all over reaching out to grab food. RSS Feeds is like a giant octopus, with UNLIMITED tentacles and UNLIMITED REACH for you to “grab” your prospects.

Does that send shiver down your spine?

Pay Per Performance Web Traffic

Why should you pay to get web site traffic, isn’t SEO enough?

It’s a fair question – after all most businesses on and offline have tight budgets to play with and need to make each and every penny count.
So why should you as a business pay good money to drive targeted traffic to your site?

Perhaps there’s a clue in the last question.

What other options are there?

You have 3 basic choices to get traffic to your website:

1. You pay – using PPC, ezine ads, banners etc…
2. You borrow – constructing Joint Ventures and endorsed offers with partners
3. You grow your own – with natural search engine optimization

So which is the best?

Well they all do a different job and have different characteristics.

But why PPC?

You need PPC because you can:

* Control the flow of traffic to your website
* Target buying customers and those most likely to buy through correct keyword targeting
* Test different offers

The last benefit above is perhaps the most important. Remember a page on a website doesn’t have to stay recorded online forever…

Just because you’ve completed your site in terms of the pages you want to add (although in truth you’ll never be finished as you can continually add more related content), this does not preclude you from testing other pages…

The value of testing

Simple scenario: You want to test 2 price points for a product/service. (Yes you can do this and people don’t have to know about it so don’t be worried).

With a PPC campaign you can have your normal web page (Page A) sitting as normal at the well known web address with all of your normal links pointing to it.

You 2 price point test pages (Page B & C) are a different kettle of fish – they sit off to the side and you push traffic to them using PPC to quickly determine which is the winner.

You can do this for any test you dream up, the bottom line is you can quickly determine what is working and what is not in your marketing.

Knowing what’s not working is more important than what is (particularly if you are sailing close to the wind) because you SAVE money you would otherwise have thrown away.

The Affiliate Advantage

When you have a website that is converting well, you will be able to attract many affiliates (and even super affiliates if you are doing a good enough job and providing a good enough incentive package).

Affiliates can make your business explode overnight if you have done your homework and have the site converting well.

If you have not you may attract them, they may pump some traffic and then they will disappear to pastures new when they see you are not doing a good job.

In summary

If I could give you one reason why you should use PPC and in particular Google Adwords as part of your internet marketing campaign it would be this:

“Feedback fast, feedback cheap”

Yes you may spend a little money up front, but you can save yourself a whole lot of heartache on the back end.

How To Generate Solid Web Profits Through The Blog Revolution

Blogs were originally only meant to be Web Logs, or personal journals for members of on-line communities to stay in touch, sort of like underground news media. But, it didn’t take long for net-entrepreneur (internet entrepreneurs) to catch on to their popularity and to find ways to use them to make money. The human mind is infinitely creative and nothing really stays the same.

This awesome entrepreneurial spirit transmogrified Blogs into what they are today: very powerful marketing weapons that have almost made some other forms of advertising, redundant. It never ceases to surprise me how ingenious people are when it comes to finding new ways to generate cash flow, particularly in web marketing what a power-house!! It leaves real-world business for dead (in my opinion).

Traditional safe lists are becoming somewhat threadbare. Isn’t it amazing how quickly business changes on the Net, and isn’t it weird how safe list people spin their wheels by posting, posting, posting, when most messages go to junk in-boxes to be automatically deleted. You can send out a whole lot of messages with safe lists, but only a tiny percentage are likely to be actually read by a real person. Maybe that’s why email traffic is threatening to choke the Internet. Because of this, many canny web business people have now shifted to Blogs as their main tool for promotion. Many others, like me – who continue to believe that safe lists have a role (when properly used) -have made Blogs a valuable extra facility in their marketing tool box.

Blogs have become so popular because they are so very user-friendly for advertising. They are practical, easy to set up and very convenient to use. Keeping content up to date is very easy for webmasters who otherwise would have to spend hours uploading and downloading files. Be warned, however, that setting up a Free Blog, will mean you will have a lot of other people’s ads on it (There’s no such thing as a free lunch). It’s always worth paying because, yes, you get what you pay for.

Anyway, There are probably five key methods (and a whole lot more) you can use to ensure that Blogs pump up your web profits.

1. BLOGS ARE MAGNETS FOR SEARCH ENGINES: Go on, get on to Google and, whatever topic you search, you’ll inevitably see that the search engines have thrown up a number of Blogs in the top ten results. This is because Blogs are constantly showing fresh, new and key word friendly content just like your web pages should; that’s a Blog’s very reason for being. Imagine the value to you of having your own Blog pop in the top end of search results. The ubiquitous search engines clamour to highlight fresh, appropriate content they love it. Constantly renewed  and freshened Blogs leave stale, ageing (and rarely updated) web sites for dead.

2. BLOGS LOVE TO LINK TO EACH OTHER: Yes, Blogs love to stick together, creating networking heaven. Just one link on your Blog could see visitors drop in from all over the place. Wow visitors queueing to click your links; how powerful is that for an advertising and traffic generating system. Awesome.

3. YOUR CUSTOMERS WILL APPRECIATE REGULARLY HEARING FROM YOU: You see, Blogs today have this great comment facility which means your people your customers can ask you questions and give you valuable feedback almost immediately. This is almost like a chat system, and is quicker than email. Forget about having to manipulate your source codes, Blogs make this unnecessary. Blogs have an amazing comment system that allows your customers to immediately post feedbacks and queries. And that’s what service on the net is all about today quick responses, dependable advice and getting what you want, when you want. Now. And Blogs can do it.

4. PUMP UP YOUR ADSENSE PROFITS: If you’re into Pay Per Click marketing, well Blogs are ideal for you. Then can stimulate even more regular traffic than your basic garden variety web site. Google AdSense, god bless ’em, even lets Blog owners show as many as three appropriate ads, and these must relate to your theme and content, on their Blog pages. It’s Blogging marvellous!! Here’s the key reason why your Blog should have a niche, a specific theme, a targeted audience. Take time to give some thought to this when you set up a Blog. What about AdSense? The more visitors and they’re likely only dropping in because of what you specifically offer – who click on your Blog’s Adsense ads, the more income you can earn.

5. BLOGS ARE A DREAM FOR AFFILIATE MARKETERS: Like me, I just bet you are enrolled in more affiliate programs than you can count. The problem is how to continue to promote all of them. ANSWER You can easily use Blog reviews. Simply design each Blog entry around the particular affiliate program you want to focus on that day. Extol the virtues of the program, product, service or what-ever, give good advice about the PROs and the CONs (this objectivity impresses the hell out of potential buyers who are usually pleased with honesty) and include your affiliate link, almost as an after-thought. This is not hard-sell territory. This is the soft-sell Most 21st century people run a mile from hard sellers but they will take time to listen if they believe you are giving good, solid, valuable advice. Providing such good, valuable info encourages your people to come back for more. Hey, you don’t even need to create an individual page for every affiliate program because Blogging makes this unnecessary. What a time saver!!

Whew. Blogs do get me a bit excited. And these tips are only the tip of the iceberg. I am sure you can be creative in the marketing use of your Blogs because they have enormous potential. Just check out the exponential growth of Blogs today and you’ll see what I mean. If you want fresh Blog ideas, all you have to do is cruise through a few of them. Check out what the pros are doing and, do the same. Remember, imitation is the ultimate form of flattery.

Don’t let anyone try to tell you that the bottom is falling out of web marketing. The awesome growth and popularity of Blogs shows that they could not be more wrong.

Happy Blogging!!

Internet Marketing Strategy Affiliate Business

3 Big Strategy Steps to Supercharge Your Internet Marketing Strategy Affiliate Business

Many people are advertising their websites and their products over the WWW but not all of them are getting the sort of attention they need. If you’re among them, this article is especially created for you. In here, I will share the 3 big steps that can help you supercharge your internet marketing techniques so you are able to easily increase your sales leads and online revenue.

1. Turn into an SEO expert. It’s really essential in internet marketing that you apply the methods to delight the giant search engines (Yahoo! Google, MSN, etc.) so that your website or your ads will become highly ranked online. Recognise the importance of utilizing keywords and discover the various algorithms of various search engines. It would help if you are able to capitalize on relevant HTML tags and if you’re capable of building numerous inward links to your website to make it more valuable to the eyes of search engines. You’re able of learning the techniques of search engine optimization by doing self-study. You’re able to read relevant ebooks, tutorials, and articles that are available online. You may also opt to capitalize on big-ticket information products like one-on-one coaching that SEO experts are offering.

2. Employ free advertising tools. You don’t have to spend a fortune just to make waves online. You have to be determined, focused, and motivated in order that you are able to drive additional traffic to your website or ads. Take advantage of free advertising tools like article marketing, blogging, ezine publishing, forum posting and email marketing. These tools will require you to write articles, maintain blogs, communicate with your potential clients on a regular basis, and produce valuable newsletters. Using these tools can be wearisome and overwhelming but I can guarantee you that the results are truly rewarding.

3. Employ paid advertising tools. You might not have the time right now to study how to use free advertising tools and if you need a more aggressive approach in advertising your website and your products, use paid advertising tools. These include affiliate marketing, banner ads, paid links, PPC advertising, and search engine marketing. You will in all likelihood spend hundreds or even thousands of dollars for these methods but you will be able to be certain that they’ll help you make your internet marketing goals in no time without breaking a sweat.

For the latest methods, information and free videos on building an internet marketing strategy affiliate business check out the website below.

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