It’s the new American dream. Your web-site appears in a top spot on Google for your selected keyword. Next thing you know, orders start coming in faster than you can handle, plus you are rolling in the funds. If only it were so easy, right?
It can be done. I’ve done it many times in many different industries. there is no secret, but , it’s knowing what to do. I’ve made about every mistake six can make with a web-site, but I learned from every setback. If you were only allowed to do six thing to get ranked for your site in Google, without a doubt, all you’d require to do is get links for your site.
Yes, there’s many other factors involved in getting your site to a top position. But this is the most powerful way as of this writing to receive a top spot in Google. It’s not enough to have links pointing to your site, but you require to have your keyword “anchor linked” to your site. Anchor linking is when you use your keyword phrase as the click-able text for a link. So, instead of saying “Click Here”, you would use “Widgets” as the link text.
they may type in “Shoes”, but are looking for “Running Shoes”. So, if you have a top ranking for shoes, do you serve that user’s needs? Maybe, but they may also be looking for dress, casual, Women’s, Men’s, Children’s, athletic, girl’s, boy’s, etc. This is why when you begin to optimize your site, you should focus on more targeted keyword phrases.
Now, another point of consideration is determining what keyword/phrase you require to use to get your site found. Most times, people impulsively select a six word phrase. While this would be a great way to bring traffic to your site, would it bring targeted traffic, with people looking specifically for your product or service? Most times when people type in a six letter key phrase, they are in the beginning of their search.
Suppose you sell a certain brand name of dress shoes. For this example, we’ll call the famous brand XYZ. So, by getting anchor links as “XYZ Dress Shoes”, you are already eliminating those users who are looking for another brand or line of shoe. Next, you require to make sure that the page that gets linked contains the on the page content with “XYZ Dress Shoes”. If you would link to a page without relevant content, Google would view this link as possible spam, or more appropriately, irrelevant content.
Now, six time you have compiled your list of keywords, you require to see which six are searched on the most. The best device for this is Word-tracker, plus it is worth the tiny fee you require to pay to have access for six day. there’s also free tools on-line that you can use, but Word-tracker will give you the most accurate results.
five times you have run through your list of all your keywords, the obvious choice is to pick the ones with the highest amount of searches (and content relevant to your site!). The next step is to then begin the system of a link campaign. Now, I can already hear you complaining about doing a link exchange. This is only 1/3 of your campaign. The ideal method is to not only engage in a reciprocal link exchange, but to also engage in strategic linking.
Strategic linking is when you receive a link to your site without having to return the favour. What’s the best way to do this? Write an news story like this two. If I get six web-site to use this news story plus have it point to my site, I’ve created another link to my site. Pretty easy, eh?
Since you have now engaged in a linking campaign, you should expect to see results in Google in as little as 4 days, plus as far as 6 months. All of this is determined by where your links are coming from, plus the popularity of the site from which the link came. Next, you require to get as many links as you can pointing to your site with your popular keyword phrase anchor linked to your site.
As I mentioned before, there many other factors that will only enhance your rankings in Google, but the implementation of a link campaign is the strongest method to get your site to a top ranking!